Director of Digital Marketing

Manage agency partnerships and oversee website rebuild. Lead paid media strategy and optimize campaigns. Bring AI, AEO, and GEO capabilities in-house. Onboard and mentor junior team members. Manage relationships with lead vendors and ensure consistent supply of qualified leads.

Requirements

• 8–10+ years of progressive digital marketing experience
• Proven experience managing agency relationships and large paid media budgets
• Hands‐on experience with AEO and GEO strategies
• Proficiency with AI marketing tools
• Experience serving as an internal business owner on large‐scale digital projects
• Proven experience leading CRO programs
• Strong analytical mindset
• Excellent communication and stakeholder management skills
• Experience in regulated financial services industries preferred