Senior Product Marketing Manager, Acceleration Business

Job Responsibilities

• Own product positioning and messaging for the Acceleration business, including core narratives, value propositions, and persona-based messaging.
• Develop competitive differentiation and market-facing content that clearly communicates business value and product strengths.
• Partner with Product Management to shape roadmap storytelling and translate capabilities into customer-ready messaging.
• Support pricing, packaging, and strategic planning discussions with market insight and customer perspective.
• Lead go-to-market planning for launches, releases, and campaigns that support pipeline growth and customer adoption.
• Create launch strategies, messaging frameworks, and cross-functional plans in partnership with Product, Sales, Demand Gen, and Corporate Communications.
• Ensure launch execution is aligned across internal teams and reflected consistently across web, sales, and campaign assets.
• Develop enablement content including pitch decks, messaging guides, sales plays, competitive battlecards, and launch materials.
• Equip field and partner teams with the tools, messaging, and training needed to position the Acceleration business effectively.
• Monitor market trends, customer feedback, and competitor activity to inform positioning and strategy.
• Track the impact of launches, messaging, and enablement efforts, and use insights to continuously improve performance.
• Provide regular recommendations to leadership on market opportunities, risks, and priorities for the business.

Requirements

• 8+ years of experience in product marketing, product management, or a related go-to market role within networking, SaaS, or enterprise technology.
• Proven success owning positioning, messaging, launches, and sales enablement for complex technology solutions.
• Strong ability to translate technical capabilities into clear, differentiated business value for multiple audiences.
• Experience partnering cross-functionally with Product, Sales, Demand Gen, Communications, and executive stakeholders.
• Strong understanding of go-to-market planning, portfolio storytelling, and content development across the buyer journey.
• Experience developing enablement assets such as sales plays, pitch decks, competitive materials, launch kits, and messaging frameworks.
• Analytical and strategic mindset with the ability to use market data and performance insights to guide decisions.
• Exceptional written and verbal communication skills with the ability to influence across teams and levels.
• Strong project management and organizational skills, with the ability to manage multiple priorities in a fast-paced environment.
• Self-starter with high ownership, sound judgment, and the ability to drive outcomes independently.