Product Marketing Lead / Product Marketing Director

Responsibilities

• Develop clear, differentiated messaging for zerohash's full product suite across Trade, Transact, and Tokenize lines of business (and their sub-products)
• Translate complex technical features into simple narratives tied to partner value, market trends, and business outcomes
• Maintain and evolve our product positioning as the leading infrastructure platform powering stablecoins, crypto, and tokenization
• Partner closely with Product Leadership to understand upcoming releases, roadmap themes, dependencies, and customer impact
• Build and independently lead GTM plans for new features, including positioning, competitive framing, and content required for sales, success, and marketing
• Package product updates for internal teams and external audiences (press, partners, prospects)
• Develop partner-facing messaging for major announcements to drive product education, adoption, and affinity
• Create launch materials including value propositions, FAQs, one-pagers, solution briefs, and sales enablement tools
• Support joint marketing initiatives with key enterprise partners.

Requirements

• 7-10+ years in product marketing at a B2B fintech, payments, or crypto infrastructure company (required for success in this role)
• Experience supporting fast-moving product teams and building GTM motions for technical products
• Background in payments, digital assets, stablecoins, or brokerage technology is a significant plus.