GM / CEO Supplements

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LeadershipBerlin, Germany

GM / CEO Supplements

As General Manager, you will own the growth and the success of anomalie “supplements” end to end: the P&L, revenue growth, profitability, operational excellence, hiring and leadership, and overall brand performance. You will build the strategy, lead execution, and shape anomalie’s evolution across products and channels.

About

Building the future of intelligent health

anomalie is building the future of intelligent health. Founded by athletes and technologists, our mission is to move healthcare from reactive treatment to proactive optimization, helping people perform, recover, and thrive every day.

We design products that make sense. Clean, minimal, and science-backed. Because performance starts with clarity.

We started anomalie because we couldn’t find what we needed: products that help us go further.

Everything we make is pure by design, proven by science, engineered for real output. Function first, and form that follows you without distractions.

Your starting point

• Supersalt (electrolytes) live and shipping
• Production complete, supply chain & logistics operational
• D2C store, subscriptions & referrals live
• Technical infrastructure ready to scale
• First retail & studio partners onboarded
• Brand & social presence established

The anomalie brand has been developed and launched in the premium segment, and our first high-quality supplement product, Supersalt (electrolytes), is live. Production is complete, every pre-order has shipped, and the formula, packaging, supply chain and logistics are locked and ready to scale. The D2C store runs end-to-end: subscriptions, the referral program and checkout are live, and we are expanding availability through a curated network of retail and studio partners across DACH.

anomalie “supplements” is part of the broader vision we are pursuing: building the future health platform that empowers both healthcare providers and consumers to securely store, manage, and unlock the value of personal health data.

Your roleWhat you will own

• Own the full anomalie “supplements” P&L, ensuring scalable revenue growth and sustainable profitability, including fundraising.
• Lead the development and execution of business plans, performance targets, and long-term strategic roadmaps.
• Define and implement the Go-to-Market strategy across all channels.
• Build and scale efficient operations for online and offline growth.
• Establish and strengthen the anomalie brand through strategic partnerships with influencers, athletes, and health experts.
• Ensure an exceptional customer experience across every touchpoint.
• Foster a high-performance culture focused on ownership, speed, and precision.
• Drive data-led decision-making and automation across processes.
• Act as a visible brand ambassador, representing anomalie’s mission and values externally.

Your profileWhat you bring

To succeed in this role, you will demonstrate:

• Professional fluency in English and German.
• A bachelor’s degree or equivalent.
• 7+ years of proven experience in business management, operations, strategy, or similar fields.
• Experience in building and managing diverse teams, with a focus on team development and empowerment.
• The capacity to manage multiple projects simultaneously, adapt quickly to change, and execute tasks efficiently.
• Demonstrated success in driving revenue growth, profitability, and market share.
• A feel for high-aesthetic brands, and experience marketing a premium or luxury brand.
• Experience in scaling organizations or markets, ideally in a fast-paced, startup-like environment.

The opportunityWhy this role

• 01Step into a CEO-track role with full ownership and entrepreneurial autonomy.
• 02Earn 10% equity in a high-potential company, vested over four years.
• 03Take over a fully built foundation: brand, supply chain, product, and operational infrastructure are already live and ready to scale.
• 04Leverage deep technology support from the holding team, including product, engineering, and data capabilities.
• 05Build and shape a company in a market worth more than €100 billion, setting the strategic direction from day one.
• 06Recruit, develop, and lead your own high-performing team.
• 07Receive direct access, sparring, and mentorship from three experienced founders and benefit from their combined networks, partnerships, and industry insights.

We’re building anomalie for people who push what’s possible. Let’s build this together.

Location Berlin, Germany