Sales Director

Responsibilities

• Own Veloq’s commercial motion in Europe
• Deepen that pipeline, close the first major enterprise customers, and build a repeatable sales motion that can scale
• Lead consultative sales of warehouse automation and software solutions
• Build and maintain a strong pipeline with clear deal discipline, healthy coverage and realistic forecasting
• Refine the sales playbook — from ICP and buyer personas to messaging, qualification and deal stages
• Build relationships with senior decision-makers across grocery, retail and 3PL
• Work closely with the CEO on pricing, commercial terms and major negotiations
• Partner with Product, Partnerships, Operations, Legal and Finance to ensure deals are winnable and smoothly handed over into implementation
• Represent Veloq externally at industry events and forums
• Lead and develop the commercial team, setting high standards for execution and customer engagement

Requirements

• 10+ years in enterprise SaaS or supply chain / logistics technology sales
• At least 5 years in senior commercial and/or hunter roles
• Proven closer with a track record of hitting or exceeding quotas at €1M+ ARR level
• Strong experience selling into retail, grocery or logistics operations at C-level / VP level
• Strong understanding of warehouse automation and e-grocery economics
• Proven people management experience — coaching, performance management, building strong sales culture
• Consultative technical sales background — able to sell bespoke solutions with complex discovery and multi-stakeholder alignment
• Strong hunter mentality — comfortable building your own pipeline and using CRM / AI tools to move faster
• Comfortable with long and complex sales cycles (6–18 months)
• Fluent English. Other languages will be an advantage

ATS Optimization Keywords

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Hard Skills

• enterprise SaaS sales
• warehouse automation
• logistics technology sales
• consultative sales
• sales forecasting
• pipeline management
• quota achievement
• e-grocery economics
• people management
• CRM tools

Soft Skills

• relationship building
• negotiation
• coaching
• performance management
• customer engagement
• execution standards
• hunter mentality
• multi-stakeholder alignment
• communication
• leadership